HARMAN/KARDON

Harman/Kardon is known for pushing audio technology forward, and Aptune was one of their new ideas — a tool that gives people personalized audio recommendations. The team behind Aptune also puts a lot of focus on personal growth, work-life balance, and staying mentally healthy. They believe that when people feel supported, they can do their best work.

To see if customers would be interested in this kind of solution, they created a website as a test. My job was to design it in a way that clearly showed the idea and encouraged people to try it.